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// 01 — DIGITAL MARKETING

Strategy. Creative. Measurable performance.

Strategy-led campaigns across digital channels — end to end. IBN owns the brief, the creative, the channel mix, and the reporting. One team, one outcome.

SCROLL
12+
Campaigns shipped
8
Channels orchestrated
24/7
Performance reporting
1
Team, end to end
// WHAT IT IS
One brief. One team.

Full-service campaign management from strategy to deployment. IBN owns the brief, the creative, the channel strategy, the content calendar, and the performance reporting — no fragmented vendor chain, no handoffs.

// HOW IT MOVES

From brief to measure.

Phase 01
Discovery

Audit the brand, the audience, the market. Surface the insight the campaign will be built around.

Phase 02
Strategy

Channel mix, content pillars, budget allocation, and the KPI map that makes success measurable.

Phase 03
Creative

Concept, direction, and production of every asset — copy, design, photo, motion, edit.

Phase 04
Launch

Sequenced rollout across paid, organic, and owned channels. Daily cadence, weekly checkpoints.

Phase 05
Optimise

Live dashboards drive in-flight adjustments. Monthly retros feed the next brief.

// WHAT IT DELIVERS

The deliverables.

01
Campaign Strategy

Market research, audience mapping, channel selection, and KPI setting — the framework that makes every downstream choice defensible.

02
Creative Assets

Photography direction, video production, copywriting, and design for every format the campaign needs to live in.

03
Channel Management

Social, paid search, display, email, and influencer coordination — one team running the whole cadence.

04
Performance Reporting

Real-time dashboards, monthly readouts, and campaign retrospectives that feed the next brief.

// WHERE IT LIVES

Every channel that matters.

Meta
Facebook + Instagram
TikTok
Short-form + Spark Ads
YouTube
Pre-roll + long-form
Google
Search + Display + PMax
LinkedIn
B2B + thought leadership
X
Conversation + timely
Email
Lifecycle + broadcast
Influencer
Local + niche creators
// START A CAMPAIGN

Bring the brief.
IBN runs the rest.

studio@ibnxr.com  ·  +94 70 353 3348